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Problem Reaction Solution

What is Problem > Reaction > Solution?

A basic psychological method also known as The Hegelian Dialectic, or Diocletian’s Theory. It was developed in the early 20th Century, of manipulating an agenda, whether it be an individual salesman making a sale, a Government wanting to push through potentially unpopular legislation or a Corporation trying to increase its profit margin. An example is the 9/11 event and the war in Iraq. The 9/11 event was used as a staging point to invade Iraq. Weapons of mass destruction were said to exist. The Bush administration sold the american public on the war from the basis that WMD's actually existed. Americans, Reacting from the fear of 9/11 gave their support to that administration which allowed them to enter Iraq on false pretenses.

Simply Put:


Manipulate “customer” reaction by creating a perceived problem, perhaps by leaking stories to the press e.g.: Iraq WMD, Terrorist threat, Global Warming


Your “customer” obviously is concerned by this apparent turn of events and demands help and protection


Eh Voila, you come up with or support a solution to save the day, the same “solution” that you would never have been able to sell before making the customer worried e.g.: 5 years of Iraq war; an endless war on a noun (terror); and people for the first time being willing to pay more taxes and cut back on their consumption to “save the world” all under a false pretext.

The question is does the end ever justify the means?